Multi-step campaigns are a powerful way to engage/segment and convert leads. Executed well, they can be among the top converting of all campaigns and open up a myriad of creative lead gen opportunities.

To create a multi-step campaign, please follow the steps below:

1 - Create or edit an existing campaign. Then, in the left control panel, simply create a new step or clone an existing one:

2 - You can add buttons or images to your campaign to link steps together:

Go to the category "Steps", and drag & drop "Link To Step" or "Go to Step Image" into the campaign container:

3- Linking the button/image to the step:

Once the button/image is added to the campaign, click on it, then click on the little icon on the right bottom to show its settings, and change the "STEP TO GO TO" setting to the step you want it to link to.

Further Reading:

Showing a 'Step' (Thankyou page) after an opt-in form submit

How to create multi-step campaign